Marketing Linkages/Melas/Exhibitions/Trade Fairs

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NSKFDC has executed  MoU  with Go-Coop Solutions & Services  Pvt. Ltd. (Go-Coop) and Clues Network Private Limited  (Shopclues). Go-Coop and Shopclues  are online market places for Cooperative and  Community based  Weavers and Artisans to list and sell their products online.
As per the MoU, Go-Coop and  Shopclues   will  provide to the beneficiaries of  NSKFDC an online marketing platform, training, infrastructural support in data analytics and customer acquisition to help them get remunerative prices for their products and scale up their business.

Details of Exhibition/ Trade Fairs Participated by NSKFDC Beneficiaries
SI. NO.  NAME OF THE EXHIBITION  PERIOD OF EXHIBITION  NOS. OF PARTICIPANTS  PARTICIPATED STATES  STATE-WISE SALE (in Rs.) TOTAL SALE           (in Rs.)
1 Shilpotsav-2014 at Dilli Haat, INA Market, New Delhi  01.10.2014 to 10.02.2014  2 Bihar  75,425 12,52,845
2 Himachal Pradesh  1,53,100
3 Jammu & Kashmir  1,33,100
16 Madhya Pradesh  7,41,970
3 Uttar Pradesh  1,49,250  
2 Ramleela Mela-2014  5.10.2014 to 12.10.2014  10 Madhya Pradesh  1,57,900 1,57,900
3 34th  IITF-2014 Exhibition at Pragati Maidan, New Delhi
 
4.11.2014 to 27.11.2014  2 Jammu & Kashmir  1,69,230  
1 Himachal Pradesh  1,98,400
16 Madhya Pradesh  16,78,430  
3 Uttar Pradesh  2,26,620 22,72,680
4 6th East Himalyan Expo-2014 at  Siliguri, West Bengal 7.12.2014 to 15.12.2014  2 Madhya Pradesh  1,49,204 1,53,654
9 Uttar Pradesh  4,450
5 29th Surajkund International Crafts Mela-2014 at Faridabad (Haryana)  01.02.2015 to 15.02.2015  2 Bihar  1,78,292 27,61,324
3 Jammu & Kashmir  4,50,975
2 Himachal Pradesh  2,61,150
18 Madhya Pradesh  18,70,907
  Grand Total   94   65,98,403 65,98,403